Social media is used daily by many, but only a handful realize its power as a multi-tool of sorts for individual brands and small businesses. It can be used to grow your business in many ways – from marketing your new products to providing quick support for your customers – but only if you use it strategically.
If you plan to use it to provide customer support then simply using social media alone won’t be enough. You need the right tools in your arsenal that will allow you and your team to coordinate information and make sure you’re on the same page.
Check out this starter guide for building an effective social media customer support.