Visual merchandising has become crucial for retail owners and outlets. Having seen tremendous growth of retail industry the competition has also grown very fast. Retailers now market their products using display merchandising techniques and artistic display scenes have become a need for store fronts. People are generally attracted toward uniquely designed display windows. Here are 5 tips to create an artistic display window for maximum […] Read more »
The Evolution of Typography
Do you know how typography has evolved through the years and how people and technology contributed to its development? If you’re curious, let’s take a look at the past and discover how different typefaces that we now use on printed materials and for website design were created. Read more »
Marketing Tips to Build an Online Presence
Building an e-commerce website is one thing, but building a strong online presence is another. The good news is that there are effective ways you can do build up trust with consumers in order to build a strong online presence. Like other pursuits, you need to work hard to achieve it. Consider these tips in an infographic presented by PROSPER Show. Read more »
The Road Map to Online Marketing Success for Small Businesses
Online marketing is rapidly catching up with offline marketing as being the most important way for businesses to find and keep customers. Unfortunately however, small businesses often struggle with their online marketing efforts. They often work alone or in very small teams and don’t have experts to find out what they should be doing. This means that either they haven’t got any idea at all […] Read more »
The Super Bowl’s Super Ad Spending
Super Bowl 50’s 30-second commercial had an average cost of $4.8 million. That’s about $160,000 per second, which is 120 times the average cost for a second in Super Bowl I. Mind-blowing, isn’t it? Imagine the years from 1967 (Super Bowl I) through 2017 (Super Bowl LI). How many dollars you think businesses spent for commercials? Any idea? In data confirmed by Ad Age, a […] Read more »
Digital Marketing Strategies for Local Businesses
Despite the barrage of information detailing tips on how effective digital marketing is done, local business owners still get confused. What exact steps do they need to take? Are there secrets? How much money do they need to spend so that profit keeps coming in? Yes, it can be overwhelming and confusing. To help local business owners, here are some proven digital marketing strategies they […] Read more »
Why Companies Give Away Freebies
This infographic was created by one of the most well known free sample sites in the UK, FabFreeSamples. They asked the big brands in the UK why they give away free samples and got some interesting results. The main reasons for giving away free samples were: 1. Promotional giveaways – Mainly to increase samples. 2. Feedback on new products – Companies want to know WHAT […] Read more »
Maximize Sales with the Email Marketing Holiday Calendar and Planner for 2016-2017
We all love the word “holiday” don’t we? With the holiday season right around the corner, it’s time to start planning for it. Planning ahead of the season helps boost sales, and maximize revenue for marketers. However, that calls for systematic planning. Having a holiday calendar, like this interactive marketing calendar from EmailMonks, with all the important dates marked can be a great help when […] Read more »
20 Reasons Your Business Needs Web Development
Business has changed drastically over the past few decades and having a strong web presence is paramount to your success. If you are still one of the few businesses left without a good website, including a mobile option, here are 20 good reasons why your business needs a reliable web presence. Read more »
How to Maximize Results from Door Hanger Advertising
Using door hangers to market your business or announce something is an easy and cost-friendly way to get in touch with your target audience. But even though it’s easy and cost-friendly,it doesn’t mean it’s always effective. Take note, there are more things you need to consider to get your message the respect it deserves. Read on for some alternative methods. Original infographic provided by Vectrum […] Read more »