Social media is used daily by many, but only a handful realize its power as a multi-tool of sorts for individual brands and small businesses. It can be used to grow your business in many ways – from marketing your new products to providing quick support for your customers – but only if you use it strategically. If you plan to use it to provide […] Read more »
Influencer Marketing and Social Media in Australia in 2018
The State of Social Media and Influencer Marketing in Australia 2018 report produced these ten key findings. The results from over 1000 active Australian social media users showed interested findings regarding the relationship between social media, digital influencers and purchasing behaviours. For example, nearly 70% of Australians use social media to research something they are interested in purchasing and one in four Australians have used […] Read more »
Entrepreneurs and Social Media
Social media is only growing in popularity, and utilizing social media as an entrepreneur or business owner is necessary for success and visibility. Since social media is new and foreign to many business owners, there is some hesitancy to jump on the bandwagon. This infographic from the UAB Collat School of Business explains why its important to start using social media. Read more »
Monitor Your Social Media in Only 10 Minutes a Day
The whole marketing landscape has changed with the introduction of social media to the business. With a huge variety of social media platforms made available on the web, there’s a greater chance of reaching out to your target market’s concerns more easily. Social media has become a powerful tool, as it gives us control right at our fingertips. Imagine sharing that piece of content that […] Read more »
10 Sentences a Social Media Manager Should Never Use
Being a social media manager is awesome! Working in the digital industry, creating amazing content and connecting with communities of raving fans are only some of the perks on the job. But it’s not always a piece of cake, and sometimes, a social media manager also has to deal with difficult situations, where a customer or a follower is not happy. Even in such a […] Read more »
The Twitter Power User Cheat Sheet
Nobody ever said building a successful Twitter profile was easy. However, there are hundreds of studies done on popular Twitter accounts that shows what kind of tweets do the best; ranging from the time of day, whether or not it has a link, whether or not you ask for a retweet (RT), and more. This means if you post a tweet with a link asking […] Read more »
Are Men or Women More Active on Social Media?
Social media and marketing go hand in hand in today’s business scenario. To run a winning marketing campaign, it is essential to reach out to your target audience with the help of social media. To understand the collaboration of social media, marketing campaigns and recognizing the target audience, this helpful infographic has been compiled to assist you. It will give you a clear idea about how […] Read more »
Top 4 Rated Social Media Management Tools of 2015
If you type in “social media management tools” in your favorite search engine, you’re bound to get pages upon pages of options. That’s not including the paid results peeking out from all over your screen. So is it best to choose a tool based on a search result or paid advertisement – or should you go with something that has a bit more social proof? You’re leaning toward the latter scenario I suspect. If you’re going to spend the time and money to make a social media management tool work for your business, you should choose one that current users say works well for them. With that in mind, the social media marketing blog, Seriously Social, analyzed hundreds of reviews from the software feedback site G2 Crowd. It then displayed the results in this fascinating infographic on the best social media management tools as rated by the tools users. Infographic brought to […] Read more »
Lifespan of a Social Media Post
Have you ever wondered why a post on social media seems to disappear into thin air after an hour of posting? You’ve put a load of effort in only to find your window of opportunity has soon vanished. How long does a typical post on Facebook or Twitter last? What is the lifespan of social media posts & what can you to do increase it? This infographic created […] Read more »
Interesting Instagram Statistics
In today’s world, when technology has advanced immensely and almost everyone possesses an Android or iOS smartphone, it’s not much of a problem to connect with everyone through social media. There are several online social media websites where one can easily connect with others, and one such popular website is Instagram. It is an online mobile photosharing and social networking service, which allows its users […] Read more »