The smartphone sector is constantly changing with fickle consumers following one brand and then another. A decade ago Nokia was the darling of the mobile manufacturers but has experienced significant decline since the arrival of the Apple iphone. Apple’s iOS changed everything and suddenly the user experience was at the forefront of everyone’s mind.
Now the smartphone industry is dominated by Apple with iOS and also Google with the Android platform. Recently Microsoft edged out Blackberry and moved into third place with Windows mobile having received very positive reviews for user experience particularly around home screen customisation. So can usability truly be a factor in the fortunes of these three companies?
This infographic compares Android with iOS and Windows mobile to find out which is better for mobile usability.