Sometimes, trying to make sense of the sheer number of variables involved in A/B testing can make your head spin. When starting, the number of possible pathways can be overwhelming. Fortunately, almost everything could provide viable information. Unfortunately, almost everything could provide viable information. This infographic shows you a few useful places to start, so that you can target the most useful variables right away. Read more »
12 Brilliant and Practical Ideas That Every E-Commerce Marketer Must Test Now
This infographic contains information on 12 practical ideas that any e-commerce website should test. A/B testing is an important tool in the process of conversion rate optimization because it lets marketers know which version of different elements brings more conversions. Testing and applying the 12 ideas presented in the infographic, marketers and business owners can create an optimized website according to the customer’s behavior. Source: […] Read more »