Collection of Infographics
Did you know that print ads still work in the age of the Internet? Generally, print as a medium is far from being dead despite all the skepticism around it and when everything out there firmly transforms into digital. This, however, is not easy to believe until we refer to study-backed data and stats which demonstrate that in specific areas (such as emotions and feelings […] Read more »
You’ve probably been following the rise and advancement of programmatic advertising in recent years – but did you know that programmatic ad spend is growing at about 20% annually? New technology and tools are helping marketers to reach exact groups, which means ad dollars are being maximized and waste decreased. Of course, as with anything, there are benefits and drawbacks to programmatic advertising. Benefits of programmatic […] Read more »
Advertising may sound expensive, but it’s the best way to be known in your market. You don’t need to break the bank as there are advertising options that are low cost, yet creative and effective. If you’re planning to advertise your small business, consider online marketing. These days, people spend more time on the Internet anyway. Take advantage of it. To help you, here’s an infographic […] Read more »
Super Bowl 50’s 30-second commercial had an average cost of $4.8 million. That’s about $160,000 per second, which is 120 times the average cost for a second in Super Bowl I. Mind-blowing, isn’t it? Imagine the years from 1967 (Super Bowl I) through 2017 (Super Bowl LI). How many dollars you think businesses spent for commercials? Any idea? In data confirmed by Ad Age, a […] Read more »
Using door hangers to market your business or announce something is an easy and cost-friendly way to get in touch with your target audience. But even though it’s easy and cost-friendly,it doesn’t mean it’s always effective. Take note, there are more things you need to consider to get your message the respect it deserves. Read on for some alternative methods. Original infographic provided by Vectrum […] Read more »
Just in time for Christmas, we take a look at the history of Coca-Cola Christmas ads. It’s interesting to note, that the image of the modern Santa Claus was created by Coca-Cola Company in 1930. We’ve got the oldest ads from Coca-Cola Christmas campaign that signifies the beginning of the Christmas season. Here, a few other things you may not have realized about the jolly […] Read more »
Writing effective Pay Per Click ads isn’t an easy task. With 25 characters for the headline and 70 for the body of the ad, there’s not a lot of room for creativity here! Especially when you’ve got key features and benefits to get across. A strong call to action and the keyword needs to fit somewhere too. Not easy. However there are 10 core principles […] Read more »
As the holiday season gets nearer, the window of opportunity for improving your holiday sales gets smaller and smaller. Optimizing your digital marketing campaigns ensures the right people are finding your product at the right time. Check out this infographic for some great data and tips to optimize your campaigns. Read more »
One thing is certain in the marketing world: content is king. In a world where everything can be found online, your company needs to stand apart and produce high-quality, relevant material. It’s not enough to rely on good, old-fashioned ads and commercials—that’s not enough for today’s modern consumer. To attract potential clients, companies need to partake in content marketing. Content marketing engages the target audience; […] Read more »
The infographic is titled the Evolution of Logos, and explains just that. Branding and brand image is such a hot topic in the marketing world today. Branding and logo design is a continuously evolving process that has to adapt to cultural shifts. This infographic takes its readers through the logo and branding history of some of today’s largest companies. I hope you enjoy this infographic as much […] Read more »