When Johannes Gutenberg invented the first iteration of the printing press during the medieval age, reading slowly became a mainstream activity that was afforded by many. Books, newspapers, and magazines became popular, and it didn’t take long for advertisers to play catch up. And that’s exactly what they did. Of course, they were limited by the medium, which meant they were only able to publish […] Read more »
The 6 Steps of Effective Marketing
This infographic presents the main components of digital marketing, which are submitted in the required sequence and briefly described. This information will be useful to all who strive to achieve success with the Internet business. Read more »
B2B Content Marketing Trends to Shape Your Strategy in 2018 and Beyond
The fact that you use content marketing to power your brand through the digital marketing discipline is already a given. You also know that by having a dedicated strategy in creating and distributing high-impact content, you could capture, engage, and influence your discerning B2B audiences. However, how to make this happen is often the missing piece in the puzzle that your marketing team needs to […] Read more »
4 Ways to Boost Outsourced Content Writing
Much too frequently, web content can start sounding very formulaic and boring— it’s not the content writers’ fault, since they are usually facing the pressure of a deadline. Some writers overcompensate by writing deliberately zany copy, but this isn’t an option for a seriously professional site. All the same, wouldn’t it be nice if your website could sound both completely professional and a lot less like […] Read more »
How to Write Effective Content
What is the best way to gain more traffic to your site? Create quality and effective content. Effective content writing plays an important role in turning site visitors into satisfied customers. It is as important as the design and aesthetic design of your website. One way to make your site rank on major search engines is to write engaging and entertaining content. So, what are […] Read more »
How to Boost Website Conversions With Powerful Content Upgrades
Content upgrades aren’t used as much on e-commerce websites, which is a shame because this is one of the best ways to grow your email contact list. This infographic was created as a comprehensive guide on how to boost website conversions by upgrading content. Infographic provided by Sleeknote. Read more »
Content Marketing and SEO: The Timeline of Key Events
Content marketing has been around for quite some time now, though it has adapted to follow the trends. Nowadays content marketing takes many forms; it can be seen as video, text, ebook, infographic, blog, photo, etc. Whichever form it takes, the most important thing is that it has to be relevant in order to engage users. Even though it has been around for more than […] Read more »
A Complete Guide to 2016 Content Marketing Trends
The content marketing landscape is ever-changing and keeping up with the Jones’ can be a chore. Lucky for the industry, content marketers like to produce information, infographics, and articles to help each other along the way. ZenContent created this infographic to map out what to expect on the horizon in 2016. Look for upcoming leaps in video blogging, user-generated content, and social media. We predict […] Read more »
A Decade in Demand
The old ways of B2B marketing just don’t work anymore…we’ve come a long way in the past decade in demand generation and there is no turning back. Today’s buyers are sophisticated, savvy and expect a great deal from the organizations marketing to them. Batch and blast email sends are a thing of the past. Try that today and you may get slapped with fines for […] Read more »
How to Bake a Texty Cake
Do you think of structure and all of the important components of a good blog post when you write your content? Yes, you are a creative person, you wait for your muse to come, you generate ideas for blog posts, you think of unusual material feed, BUT your blog posts will never be effective if you don’t know about all of the “ingredients” needed to […] Read more »