This is a time when everyone seems to be buying everything online. No wonder online businesses have become more appealing than ever. There are advantages to being an online seller. One of these is that they can be location independent. Of course, everyone loves that. Starting an online business, however, can be challenging, especially on Amazon – the world’s leading ecommerce platform. The competition is […] Read more »
Linear Vs Dynamic Navigation – Upgrading the Ecommerce Shopper Experience
Building a successful ecommerce store is a difficult task. Creating an engaging and helpful shopping experience is even tougher. How do you effectively tie your data, your products, your layout, and your user experience together? Worse, how do you take all of that, and account for your shopper’s quirky behavior? You know they NEVER do what you expect them to do. They’re weird! Well, they’re […] Read more »
5 Alternatives to Amazon
Looking for an alternative to shopping on Amazon? While Amazon is the largest and most popular e-commerce platform in the world, we couldn’t deny that there are some e-commerce outlets that are doing great, too. And they offer good customer service and functionality. Below are some e-commerce sites that provide quality products and good service. Read more »
Should You Sell on Amazon or eBay?
What is the appeal for the many people who sell goods on Amazon and eBay? What are the advantages of choosing these titan-sized e-commerce platforms? Many will agree that selling on both sites leads to opportunities, hence more profit. While some users prefer one site over the other, we can’t deny the competition between the two online giants. Each has their strengths so how do […] Read more »
The Evolution of Amazon
Amazon is a well-established e-commerce company, and in fact, one of today’s most respected retail titans. It’s now a multi-million empire, attracting over 130 million customers to its US site each month. Yes, nobody can mess with Amazon. But did you know how the company started? This infographic is a brief timeline of Amazon’s evolution from Jeff Bezos beginning work on a business plan in […] Read more »
Pros and Cons of Selling on Amazon
Amazon, today’s most trusted online store, has become undoubtedly indispensable when it comes to buying and selling things online. As an online entrepreneur, it’s important to know what they are. Let’s dig deeper by studying the pros and cons of selling on Amazon. Original infographic provided by BuyBox Experts Read more »
How to Sell on Instagram
Today’s ecommerce marketers are figuring out the best ways to get the most from Instagram. Visual, user-generated marketing assets are all the rage nowadays, as this infographic based on data from customer review marketing platform Yotpo demonstrates. For years, it didn’t matter how engaged Instagram’s growing user base was. Because Instagram posts don’t support clickthroughs to websites, marketers have, for the most part, overlooked this social […] Read more »
How the Performance, Reliability, and Security of Your E-Commerce Site Impacts Sales and Customer Satisfaction
It turns out that over half of online shoppers say that the speed of a website loading influences whether or not they are committed to making a purchase. Whether you agree or disagree, there are many factors that decide whether a visit to an online store will become a conversion or not. Since web hosting is an important part of e-commerce, ZeroLag put together this […] Read more »
eCommerce: Retail’s New Storefront
It’s official, shoppers have turned to eCommerce to purchase their goods. The amount of online shopping is increasing more each year and it doesn’t look like it is going to stop anytime soon. eCommerce is quickly changing the storefront retail industry and how people shop. This means that the marketing industry is going to change the way it advertises to consumers too. Koeppeldirect has created […] Read more »
9 Successful Email Marketing Campaigns to Boost Product Sales
Based on statistics from the Direct Marketing Association (DMA), marketing with email has surpassed unsolicited mail when it comes to amount. This isn’t unexpected considering just how much more affordable, more quantifiable and far better targeted email could be than direct mail. Email marketing can certainly help organizations stay in touch with clients and potential customers. However, there is a huge difference between merely including […] Read more »