It’s official, shoppers have turned to eCommerce to purchase their goods. The amount of online shopping is increasing more each year and it doesn’t look like it is going to stop anytime soon. eCommerce is quickly changing the storefront retail industry and how people shop. This means that the marketing industry is going to change the way it advertises to consumers too. Koeppeldirect has created […] Read more »
Get Your Business a Mobile App
The Intelliboy infographic below explains why getting a business app on your mobile device would make life easier for the busy individual who likes to be able to keep in touch with work while doing everything else. It shows how it is possible to be connected to your work documents whether you are at home, out socializing or at your desk. It also highlights that […] Read more »
Responsive Website Design
Responsive web design is growing bigger by the minute. As the market grows in ‘devices’ more and more people enter into multiple device terrain. Smartphones, tablets, laptops, PCs and smart watches are all part of this world, and in order for online business to adapt to this new world, online design is becoming more ‘responsive.’ Below are the 10 benefits behind responsive web design. What […] Read more »
The Future of Proximity and Micro-Location Marketing
“Location, location, location” was once only a mantra in real estate, but it’s found a new home in marketing as brands tighten their targeting on in-store shoppers. With the ubiquity of mobile devices and advances in location technology, brands can now send real time, relevant ads to shoppers about to buy. To see how brands have leveraged location to make purchasing more personalized, take a […] Read more »
Mobile Marketing And Advertising Trends 2012 – Infographic
Source: Mobile Marketing Trends from the Millennial Media 2012 Mobile Highlights Report. Apple released the iPad Mini at the beginning of November 2012 to plug the hole in its tablet range. Previously, Apple only offered the larger 9.7 inch tablet which let companies like Amazon and Google move unopposed into the 7 inch market. The iPad Mini uses the same processor as the iPad 2 […] Read more »