Business owners who serve an audience in a particular geographic location are always looking for the best ways to connect with in-market local shoppers. These 4 stats tell a compelling story about how shoppers make local purchase decisions and why local search is an essential tool for businesses to reach consumers at the right time.
Being visible to the people in your area when they’re searching for the products or services you offer can be the difference between a thriving business, and not being in business at all. Whether it’s Google My Business or regular organic search visibility you need your business to not only be found by customers, but also give them the information they need to choose you over your competitors. This infographic is just 4 simple statistics but taking local search seriously could make all the difference for the long term success of a local business.
