Year after year, Black Friday is emerging as one of the biggest shopping days on the calendar. It’s now extended to a whole weekend of sales and deals that concludes with Cyber Monday. Originally a U.S. tradition, more and more people across the globe are participating in the event that starts the holiday shopping season. This year Black Friday is November 29 with Cyber Monday […] Read more »
Cross Device Marketing – Statistics and Trends
Online shoppers own 3.64 connected devices on average and 80% of consumers bounce between devices to shop online. Twenty-five percent of online customers start transactions on smartphones and complete it on a desktop, whereas 35% of online buyers begin a transaction on a desktop and complete it on a smartphone. That is why 40% of online transactions involve multiple devices such as desktop, mobile phone, […] Read more »
Most Common Barcode Label Problems
Barcodes have been in use for half a century. It all started in the retail industry, but has come a long way since then. Nowadays, barcode labels are everywhere. Be it a piece of cosmetics, a medicine, or technology equipment – you can find a barcode label on almost any product. Why did barcodes become so popular? It’s probably because of their minimalism and functionality. […] Read more »
Linear Vs Dynamic Navigation – Upgrading the Ecommerce Shopper Experience
Building a successful ecommerce store is a difficult task. Creating an engaging and helpful shopping experience is even tougher. How do you effectively tie your data, your products, your layout, and your user experience together? Worse, how do you take all of that, and account for your shopper’s quirky behavior? You know they NEVER do what you expect them to do. They’re weird! Well, they’re […] Read more »
Pros and Cons of Shopping Online
Modern technology allows us to shop online, which for most people is convenient and a huge advantage. Despite the convenience brought by online shopping, we can’t deny the fact that there are disadvantages too. The cons are what keeps some people shopping in brick and mortar stores and the pros are what draw people to shop online when there are plenty of local stores to choose […] Read more »
5 Alternatives to Amazon
Looking for an alternative to shopping on Amazon? While Amazon is the largest and most popular e-commerce platform in the world, we couldn’t deny that there are some e-commerce outlets that are doing great, too. And they offer good customer service and functionality. Below are some e-commerce sites that provide quality products and good service. Read more »
Amazon Product Trends
Our generation has reached a point when technology governs almost every aspect of our lives. One of the benefits is that it changes the way we buy and sell products. Enter e-commerce websites. Among the most popular e-commerce sites is Amazon. It allows us to buy and sell items from the smallest to the most up-scale products. It caters a wide array of categories, which […] Read more »
10 Tips to Get the Best Amazon Deals and Discount
We are so lucky to have Amazon discounts and deals on everything from books to electronics right at our fingertips. With more than 30 categories, there are lots of choices for your shopping needs. But can you believe there are some that don’t know how to access the best deals, discounts, and benefits? Why not take some time to research and learn ways to get […] Read more »
Millennial Shopping Trends
As you are well aware, millennials preferences are constantly evolving, making it especially difficult for retailers to keep up with the most recent trends. Did you know that 73% of millennials make purchases directly on their smartphones? With all of the information available out there, distinguishing between good and bad advice when it comes to retail practices can be what seems like an impossible task. […] Read more »
5 Tips for Amazon Prime Day Shopping
Amazon Prime Day is one of the biggest sales of the year (or perhaps, the biggest). In fact, some data claims that it has surpassed Black Friday and Cyber Monday. One of the most important things to remember is that you need to be an Amazon Prime member first if you want to take advantage of the sales. To learn more, here’s a detailed infographic […] Read more »